Profitdiagnostix makes it easy to create highly targeted email campaigns that run automatically as pets and their owners meet specific criteria. These campaigns are reusable, automated, and designed to keep your clients engaged without requiring constant manual effort.
Why Email?
While SMS messages often achieve higher open rates, emails offer distinct advantages:
- Space to share more detailed information
- The ability to include engaging images
- A professional format that builds stronger client communication
- Emails can be send for free
With Profitdiagnostix, you only need to design an email once in your preferred email design software. Simply import it into the system, connect it to an AI-driven mailing list, and let automation take care of the rest. Profitdiagnostix ensures that each client only receives the message once, preventing duplication and keeping communication relevant.
Smart Automation in Action
For example, you may want to send a special message to all cat owners when their cat turns one year old. Profitdiagnostix automatically identifies which patients meet that criteria each month, delivers the message, and ensures it isn’t sent again to the same owner. This creates a “set-and-forget” workflow that runs indefinitely—until you choose to stop it.
Ready-to-Use Campaigns
Profitdiagnostix also provides you with preformatted, professional email templates that you can edit as needed. Built-in workflows already exist for:
- Patients of any species and age
- Patients who have visited but have never been vaccinated
- Patients due for vaccinations in the coming weeks (with separate communications for dogs and cats)
- Patients who have become disengaged and stopped visiting your practice (with optional SMS campaigns for lost patients)
Unlimited Possibilities
The campaigns you can build are virtually unlimited—restricted only by your imagination. Whether you want to target by age, visit history, treatment schedule, or engagement level, Profitdiagnostix ensures your practice stays connected with pet owners in the most effective way possible.
Frequently asked questions
If you were to try achieving the same result with Mailchimp or other generic email marketing platforms, the process would be far more time-consuming:
Every month, you would need to manually run reports in your practice management system to find pets that meet specific criteria—if those reports are even possible to generate.
You’d then have to export the list, upload it into Mailchimp, and create a new campaign to send the same email you already sent the month before.
Critically, there would be no reliable way to track whether a client had already received that message, making it virtually impossible to manage accurately month after month.
Over the course of a year, this manual process could consume 12 to 25 hours of staff time per list. For a practice wanting to run multiple targeted lists—10 or more—it quickly becomes unmanageable. That’s why most veterinary practices don’t market in this personalised way: it’s simply too labor-intensive.
The Profitdiagnostix advantage: With Profitdiagnostix, you can set up a fully automated campaign in under an hour. Once active, it will continue to run indefinitely, always reaching the right patients at the right time. You can update the email content whenever you like, and the system will automatically use the new version for future sends—without interrupting the campaign.
That’s the power of true automated email campaigns: less work for your team, more consistent communication, and better results for your practice.
Profitdiagnostix will forward all replies to emails to an email address of your choice. This is another point of difference comapred to standard email software where emails usually do not allow replies.
We believe that for service based businesses, open, two-way communication is good for business.